I have not talked to too many teen girls in school who have not seen the Twilight movie. Even my high school son saw the movie with his girlfriend and she was watching it for the second time. She is reading the books, however, and he is adamantly NOT.
Do movies like this help to encourage reading? I must admit that I have a list of students that are waiting for my Twilight series and they include both girls and guys. But after Twilight, like the Harry Potter books, the books tend to grow in size. These books with their black covers have been mistaken for Bibles. They are not light reading. I finished four of them in a week, but I didn't sleep much. Still, if kids are reading, it's a good sign, even if I REFUSE to pay $9.50 to watch the movie, I do like that it gets kids to read.
My true test of a book's worth is whether or not it gets stolen from my classroom. New Moon has already been stolen from my classroom. Other books that were stolen in the past: Speak by Laurie Halse Anderson, Saturday Night at Pahala Theatre by Lois Ann Yamanaka, Tattoo by Chris McKinney and my original hard cover of Twilight that I purchased in 2005 when it was sitting on my book shelf and collecting dust until last year. I think for three years I had only 2 girls read it, and once the fourth one was about to be published, it became a hot commodity. Love the power of author sites like Stephanie Meyer.comas well as fan sites, author tours and big bookstore hoopla.